by MediaBarker--WP | Oct 21, 2014 | Business, Email Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Strategy
Black Friday is almost here (Nov. 28th, 2014), and Cyber Monday is right around the corner (Dec. 1st, 2014). This is a great time for small business owners to leverage the biggest set of shopping days of the year. And guess what? Strategy is everything! Here are a few...
by MediaBarker--WP | Jan 8, 2014 | Business, Email Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Strategy
Let’s face it; running a small business can be exciting AND stressful. The New Year is the perfect time to reflect and try to figure out how you can improve your business for the next year. Here are some quick and easy tips to help start the New Year on a strong note...
by MediaBarker--WP | Nov 6, 2013 | Brand protection, Business, Crisis Management, Email Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Strategy
I speak with a lot of business owners and managers as I travel to present seminars on using Email and Social Media to grow your business. The largest contributor to failed Social Media efforts is their LACK of establishing measurable goals and objectives. This is the...
by MediaBarker--WP | Oct 23, 2013 | Business, Marketing, Public Relations, Security, Small Business, Social Media
This is a common question I get from new and prospective clients. The easiest way is to just give me your Gmail password and let me add myself to your Google Analytics account. But that should be your last option, not your first. Easier is not always better....
by MediaBarker--WP | Sep 3, 2013 | Business, Email Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Strategy
Answer: They’re both valuable. The main goal of marketing for every business or organization is to get your message out. And even better to have that message ACTED upon. This is marketing and the idea of marketing, at its core, is to create a RESPONSE to your message....
by MediaBarker--WP | Jul 22, 2013 | Business, Marketing, Small Business, Social Media, Social Media Strategy
There are so many Social Media platforms available to businesses that it can make your head spin. However, it does not matter if you are posting in just Facebook, LinkedIn, Twitter or 30 other channels, if your content is weak and stale, you will not be doing your...
