Media Barker is all about helping small businesses, non-profits, and other organizations use the power of Email Marketing and Social Media Marketing to grow your business.
Our mission at Media Barker is to help YOU. Email & Social Media, properly implemented, can: build credibility, help marketing be more affordable, create a fast response, enhance your brand, increase web site traffic, engage your customers, and occasionally go viral.
We specialize in developing and implementing customized Social Media & Email Marketing strategies that fully integrate your traditional marketing with your online marketing. This includes your Email marketing, Social Media profiles (Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, etc.), website, newsletters, radio, TV, newspapers, and anything else you use to promote your business, products, or services.
Social Media for businesses is more than just a Facebook page. Any website, Social Media, or other online presence without a well implemented strategy to continually manage, direct, and measure it will have a minimal ROI (Return on Investment).
What is the goal of your Social Media? Your goal is not to be good with Social Media, your goal should be to have a better business BECAUSE of Social Media. We define Social Media as ALL things on the internet. Website, Email, Review Sites, Search Sites, and Social Sites. (Some people will add phones and regular mailed newsletters.)
Protect Your Brand: You are no longer the sole keeper of your brand. Whatever you do off-line affects your on-line brand (and vice versa), so monitoring and managing online and offline discussions should be part of a single branding strategy.
Engage Your Customers: Customers do care about their experiences, both online and offline. They interact with your company in a variety of ways; marketing, sales, customer service, Social Media, and more. When all these elements are integrated in a positive experience, customer loyalty is the result. And a loyal customer can EASILY be an on-line champion for you to all of THEIR friends. Thus the power of Social Media.
A Little About the President and Owner, Tom Brown.
Tom Brown is the Founder of Media Barker, where he leverages his 25+ years of experience in email and social media marketing, project planning, management, communications, and PR techniques. This valuable experience plus his own internal techniques and processes, customized to clients needs, allows him to deliver new and unique solutions to clients.
Tom is one of the 67 Authorized Local Experts in the nation and is certified by Constant Contact®, Inc., the trusted marketing advisor to more than half a million small organizations worldwide. As an Authorized Local Expert, he offers free training webinar & live seminars on best practices of various online marketing techniques across the Upstate New York and Northern Pennsylvania area. Schedule a seminar or workshop for your group or organization today. Just use the handy contact form, or call us at 607-331-7933.
Tom has presented to companies and conferences of all sizes on the subjects of Social Media, Email Marketing, Selling, Leadership, and other aspects of the Internet in general. He specializes in developing and implementing customized Email Marketing & Social Media Marketing strategies that fully integrate your traditional marketing with your online marketing. This includes your Email marketing, Social Media profiles (Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, etc.), website, newsletters, radio, TV, newspapers, and anything else you use to promote your business, products, or services.
Currently, he is active in the international organization, Rotary. He is the Public Image Director for NY District 7120 and past president for the Elmira Rotary Club. In addition to his professional accomplishments, Tom has been married to Shawnie for 18 years and has two beautiful girls, 15 & 12. He is also an Eagle Scout, a Soryu Karate Black Belt and Martial Arts & Self-Defense instructor, and he volunteers for his church and other organizations in the Corning, Elmira and Twin Tiers communities.
In regards to Email Marketing, Tom says, “People that give you an email address EXPECT to get emails from you. It’s your job (or mine) to make it look good, be relevant to THEM, get results, AND make your business money.”
And if you want to think about social media, Tom says, “For businesses to thrive in the future, they need to have a Social Media presence. Integrating Social Media and the Internet into their existing business infrastructure is a challenge to most businesses. My passion is helping them do that successfully.”
For Social Media and Email Marketing to work properly, you need a quality website. And that is why we have Greg Breen.
Greg is an extremely talented Creative Director, and has been working in the design and multimedia industry for over ten years, holding positions from Designer, Producer and Project Manager to Art Director and Creative Director. He is a dedicated professional and life-long learner. Greg thrives on the relationship he builds with our clients.