by MediaBarker--WP | Mar 9, 2011 | Brand protection, Business, Crisis Management, Marketing, Public Relations, Small Business, Social Media, Social Media Strategy
Businesses pay attention. Here’s a live lesson on how NOT respond to an angry customer on Twitter. It seems that a rather very large company, United Airlines, really does not have a clue about monitoring their brand in the Social Media world. And for someone...
by MediaBarker--WP | Mar 4, 2011 | Brand protection, Business, Crisis Management, Marketing, Public Relations, Security, Small Business, Social Media, Social Media Attack, Social Media Strategy
A colleague of mine recently asked “Does negative social media hurt business?” An opinion was offered that there is “No such thing as bad publicity.” So . . . is any publicity, good publicity? It depends on how the company responds on whether or not it hurts the...