The internet is a wonderful tool that has improved our lives tremendously, although some would argue against that. But like everything else, there are those people that take a good thing and look for ways to twist it to lie, cheat and steal. Facebook falls...
I am always looking for ways to get businesses to understand their need to get involved in Social Media. Most businesses just don't see the reason to invest in something they don't really understand. So I am part teacher, part counselor, part coach, part educator,...
Just WHAT is a blog anyway? A blog (a contraction of the term "web log") is an online journal that allows users to reflect, share opinions, descriptions of events, and discuss various topics. What gives a blog power is the ability of readers to comment on the posts...
Businesses pay attention. Here's a live lesson on how NOT respond to an angry customer on Twitter. It seems that a rather very large company, United Airlines, really does not have a clue about monitoring their brand in the Social Media world. And for someone with...
A colleague of mine recently asked “Does negative social media hurt business?” An opinion was offered that there is “No such thing as bad publicity.” So . . . is any publicity, good publicity? It depends on how the company responds on whether or not it hurts the...
In case you missed it. On Monday, the National Labor Relations Board stated that employers can NOT fire or discipline employees that post criticisms on social networking sites. Here is their press release. This is a first for the NLRB and actually a good thing for...
And the winner of the Social Media Super Bowl “#Superbowl” is . . . Volkswagon or Doritos, depending on when you ask, who you ask, and when you consider the game being “officially” over. In the social media world, the game is never over. I think the real winner is...
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