By now, you’ve probably heard about the importance of using social media to promote your business during the holidays, and throughout the rest of the year. You may have even seen some of the stats about the value of social media, like, “Two-thirds of shoppers use social media to find the perfect gift.” Regardless of […]
Black Friday is almost here (Nov. 28th, 2014), and Cyber Monday is right around the corner (Dec. 1st, 2014). This is a great time for small business owners to leverage the biggest set of shopping days of the year. And guess what? Strategy is everything! Here are a few ideas to get you started: How […]
5 Steps to Increase Online Donations for your NonProfit. A few small adjustments in your strategy can make a big difference in how your contacts perceive you and how likely they are to contribute. With the availability and growth of new channels — like email, Social Media, mobile, and web — nonprofits have never had […]
Quick Social Media Image Size Cheat Sheet. It seems like every week, there’s a new example of how images can be used to improve your results on social media. Here is a great time saver for the best image sizes for the top Social Media networks. One of the most recent examples is from Twitter, which […]
4 Steps to Creating an Email Strategy that Drives Action. Having a strategy or a plan is vital for any marketing success. This particular organization details their success. My favorite line from this post is, “raising $10,000 from an email campaign isn’t something that happens over night.” Here are 4 simple steps for creating a […]
Google+ isn’t dead. In fact, for some, it has become a vital part of the success for their business. Here are 9 reasons it’s crucial to your SEO (Search Engine Optimization) right now. Basically, making it easier for your customers to find you. With the growth in mobile devices and tablets, reason #2 has now grown […]
Let’s face it; running a small business can be exciting AND stressful. The New Year is the perfect time to reflect and try to figure out how you can improve your business for the next year. Here are some quick and easy tips to help start the New Year on a strong note with your […]
